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10 Fun Ways To Market Your Business
Ten fun ways to market your business:
1. Facebook. Facebook marketing combines the fun of Facebook with the power of it’s massive audience of potential buyers. Not only can you market your business directly with Facebook ads, you can also build a Page for your business absolutely free, as well as create apps, upload pictures and videos, and spread your message virally to your friends and family. You can also start or participate in Groups of people that would be interested in your product.
2. Blogging. Blogging is an easy way to show off your stuff, get attention from the search engines, and establish trust and credibility with your audience. You don’t have to be a geek to do it, and if you persist long enough, just posting 2-3 time a week to your blog can get you a ton of natural traffic from the search engines!
3. Content Marketing. Chances are, you have created a fair amount of content for your business. In the course of doing business, we all create slide presentations, articles, videos, images etc. Content marketing is simply taking those things and publishing them online! They aren’t doing you any good sitting on your hard drive, so go ahead and open accounts at the various video, article, slide share, and image sites and post your stuff! You’ll be amazed how much traffic and natural links you can get from this one practice alone!
4. Press Releases. Every time you do something newsworthy in your business, go ahead and prepare a simple one page press release about it. Press release sites are eager for content, and are a simple and effective way of getting links and traffic.
5. Video Marketing. Shooting video is easy and fun. Why not put your video camera to work on your business? Taking video of products, product uses, customer testimonials etc. is a great way to not only show off your stuff, but shows your customer that there are real human beings behind your corporate image.
6. E-mail marketing. Do you have an e-mail list of prospects and customers? If not, why not? It’s an effective way of turning prospects into buyers, and turning buyers into repeat buyers. What’s so fun about e-mail marketing? Watching the increased sales and revenue pour in is tons of fun!
7. Outsourced Pay Per Click advertising. Let’s face it, pay per click advertising isn’t very fun, but did you know there are lots of brokers out there who are really good at it, and will do an amazing job of it for about 10% of your spend? And if you think that’s expensive, realize that their expertise usually means high click thru rates, translating into more than 10% savings for you, making outsourcing PPC effective. And let’s face it, watching somebody else do it, while you make all the money, is very cool.
8. Link Bait. Have you got any really cool stuff on your site that you give away for free, or that does something cool for your customer? If not, why not? This is what we call link bait, and it’s a great way of generating leads as well as creating viral links. And the great part about it is that once it’s created, it works for you 24/7 on auto-pilot!
9. Forum Posting. If you’re passionate about your product or service, participating in niche specific forums is enjoyable, as well as profitable. If you are a valued member of the community, and participate actively, you can generate some great long term buyer relationships, generate natural traffic, and get some direct sales.
10. Mobile Apps. Putting an app in the iTunes or Android store can be a great method of generating buzz, building your brand, and even become a new profit center. Put some thought into what type of app your customer or prospect would really like, and shop it around. You may be pleasantly surprised how inexpensive it is to put out an app that really gets results.
About the Author
Dave Sherwin is the founder of the Social Marketing Blackbox, owner of the #1 ranked online network marketing blog (http://escapethematrix.net/blog), and writer. Access his “members only” training area FREE at: http://socialmarketingblackbox.com
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